Category Archives: Practice Development

The $3,000 McGuffin

In Hollywood, a “McGuffin” is “an object or device in a book or a film that serves merely as a trigger for the plot.” Think of Humphrey Bogart’s noir classic, The Maltese Falcon. Bogart’s hard-boiled detective, Sam Spade, calls the statue itself “the stuff that dreams are made of.” But really, it’s just a device to send Spade on a series of adventures.Citizen Kane’s “Rosebud” is another McGuffin. It doesn’t matter what the name refers to; it’s just a device for examining the life of the great Charles Foster Kane. Read more…

Your One-Step Marketing Plan to Take Advantage of Tax Planning Season

We humans have evolved to pay attention to all sorts of seasons as the years go by. I’m not just talking about the usual spring, summer, fall, and winter. I’m talking about holiday seasons, hunting seasons, football seasons, and the like. But none of those are more important than the one that starts Tuesday, after you put away those summer whites that Emily Post says you shouldn’t wear after Labor Day. I’m talking, of course, about Tax Planning Season. Read more…

Try This!

The weekend before last, I went to New York for the Explorers Club Annual dinner, a black-tie gala for 1300 people hosted in Ellis Island’s original visitor center. It was a spectacular event, in a spectacular venue, and a great opportunity to learn more about the Explorers Club itself, which sponsors explorations and scientific ventures literally from the North Pole to the South Pole. In fact, this year’s award winner, Sir Ranulph Fiennes, was the first man to cross both poles by surface means. (I find it strangely comforting to know that there are still feats of exploration like that to be completed!)

Dinner itself was a basic banquet dinner, short ribs and potatoes. But the Club prides itself on offering adventurous appetizer fare, and I was looking forward to the “exotics.” Read more…

I Was Wrong

What are the three hardest words to say in the English language?

Some people might think “I love you” are the three hardest words. (Especially after six months of dating, right? Scary stuff…)

But I think “I was wrong” are really the three hardest words to say.

Nobody wants to admit they were wrong. Not to themselves, not to anyone else. Three little words. Not even 10 letters! But oh-so-hard to say… Read more…

Thoughts on Billy Goats, Curses, and Change

Photo: Chicago Tribune
Photo: Chicago Tribune

Last night, like millions of Americans, I stayed up late to watch the Chicago Cubs edge out the Cleveland Indians in Game Seven of the World Series. I had predicted last week that the Indians would win the series in six games because, you know, the Cubs are cursed. But it was still incredible to watch the Cubs come back from being down, three games to one, watch the Indians stage an 8th-inning rally against the most fire-breathing closer in the majors, and watch one of the two longest World Series droughts in baseball end in extra innings in one of the most incredible baseball games in memory. Read more…

You’re Invited!

For the last couple of years, we’ve hosted a Masterminding Retreat for our All-Star members. The format is simple: everyone gets a 40-minute “Hot Seat” to discuss their business then work with the group to learn from each other as we work on our challenges with the most experienced hands in the business. Members leave the meeting with a list of success strategies they can put to work immediately. There’s just no substitute for learning from your peers.

But it’s been a couple of years now since we’ve hosted a big national meeting, and we miss you! So this year, we’re tweaking the formula so we can open up our Masterminding Meeting to everyone. And we’re offering you a seat! Read more…